A): We use humic to condition the soil to create a stable humus. In all soils, according to FAO over the past 200 years, we lost stable humus. The organic acid or humic creates stable humus by conditioning texture and enhancing soil chemistry, chelating, complexing, and buffering capacities for better soil health. Fulvic acid is the best functional carbon to use with foliar application or side-dress with the seed for better vigor and nutrient translocation. (use one quart of fulvic which is ¼ of the humic rate per acre) For example, if you use 4 gal. humic/acre per you will get 1 qt of fulvic per acre/ application
Client expectations: Clients should be educated on how humic and fulvic works for crop production and soil health. Then they will develop their own expectations accordingly. In general, the main expectation is that the humic will enhance their soil health and ensure a good return on investment (ROI).